Design @ Business Summit 2018

Design Thinking Center Amsterdam opens the doors for the 2018 Summit. The first and last day will take place at the center, on the second day Philips hosts the break-outs and we will see you in the evening for dinner. After the successful conference of 2016 in Berlin, it is time to come together again.

This time, we would like to use our platform to talk, discuss and work on the question: Do we need to innovate Design Thinking?

Design Thinking is dead according to some. At the same time, design thinking seems to be a hotter and more visible topic than ever, with a growing number of academics studying it, consultants mastering it, and more and more large enterprises committing to and collaborating on it. Design thinking is no longer only applied to design products. Has the complexity of the challenges increased? We work on disseminating the thinking on design thinking, on deploying it and on refining the tools. But what is new? If design thinking helps companies stay relevant, then how does design thinking itself stay relevant?

Meet the speakers

Join us for an interactive program of inspirational talks and workshop sessions where we will apply design thinking to design thinking. We will explore the future developments in business and society and what these mean for design thinking as an approach within large enterprises globally. Thus setting the topics design thinkers need to work on to better solve the future challenges of large organizations and society.

Register HERE to join us!



[PAST EVENT] 28 - 30 May


Design Thinking Center, Amsterdam